In-store

 

Throughout my career, I’ve brought products and brands to life in digital and experiential spaces—but there’s no place as intriguing and often mystifying as ”the last three feet.”


 

Launch P-O-P

The challenge: Bring product innovations to life on retail floors in a way that sets a brand apart from its competitors.

The solution: Differentiated brand P-O-P that uses visual and written storytelling to share the benefits of products in uniquely compelling ways.

Jen‘s role: Creative Direction


P-O-P Exploration

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